Lauren Stone

Van Life | Travel | Mental Health

Lauren Stone is an author, van lifer, and creator focused on intentional living, self-reflection, the realities of life on the road, and empowering others to live differently.

@hellolaurenstone

23.4K

Followers

  • 84% U.S.-based | 80% female | Ages 35+ majority

  • 182K video views and 17K likes in the last 28 days

  • For You driven at 87.3%

4.24K

Subscribers

  • 72.4% U.S. | 54% female | Ages 35–65+ majority

  • 6.4% CTR | Avg. view duration: 4:46 | 30% completion rate

  • 67.2K views in the last 28 days, +459 subscribers, 6.4% 381.1K impressions

4.8K

Followers

  • 80% female | 82.2% U.S. | Ages 35+ majority

  • 149.6K video views and 98.8K accounts reached in last 28 days

  • Engagement rate: ~5.2%

  • Average Reel views: 10,000

185

Subscribers

  • Newsletter open rate: ~50%

  • Paid subscribers: growing steadily

  • Focus: Honest essays on intentional living, mental health, and van life

Mission & Values

I create content that shares the beauty, mess, and humor of van life, mental health, and personal growth, encouraging audiences to live intentionally, embrace DIY adventures, and find joy in everyday challenges.

After converting a 2019 Ram ProMaster and moving in full-time with my husband, Jason, and our two dogs, Miles and Potato, I share the van life experience through honest, down-to-earth storytelling. With a background in content strategy and creative production, my work combines professional insight with authentic perspective.

My first book, In Body I Trust, reflects themes of resilience, self-discovery, and finding beauty in the in-between.

Across YouTube, TikTok, Instagram, and Substack, I connect with a primarily female audience in their 30s–60s who value meaningful experiences and authentic connection. I partner with brands that align with sustainability, emotional wellness, intentional living, and purposeful adventure.

Partnership Examples


Previous Collaborations

Services & Partnerships

YouTube

Integrated mentions (1-2 minutes): $500-$650

Dedicated videos: $700 - $1,500

Shorts or mid-rolls: $250 - $400

TikTok

Organic-style video or feature: $500 - $900

Multi-part series or bundles available upon request

Instagram

Reels: $250–$350

Carousel or static post: $150–$250

Story set (3–4 frames): $100 - $200

Substack

Sponsored mention: $100 - $250

UGC Content

1 UGC video (raw footage or edited): $400–$800

3-photo set: $300–$500

Partnership Bundle

YouTube + Instagram Reel: starting at $1,100

Instagram Reel + TikTok: starting at $700.

Full cross-platform (YT/IG/TTK): starting at $1,750.

Add Ons

Optional per collaboration

Usage Rights: +50–200% depending on term (3–12 months)

Exclusivity: +25–100% depending on category

Raw Footage / Custom Deliverables: +$100–$300 per asset

Paid Ad Usage (Images/Video): +100-200% of base rate for 90-day rights

Nominated for the Mental Health America 2021 Media Award

“In Body I Trust is a story that needs to be told.”

– Award-Winning Director, Taylor Fraser

Let’s Work Together.

hellolaurenstone@gmail.com